MAKE YOUR MOMENT

Meet Culture Anew

Culture in a Shot begins a new chapter in 2026 under the theme Meet Culture Anew, Make Your Moment. The initiative explores how culture is lived today - through moments of engagement, interpretation, and creation. From crafts and rituals to food, performance, and communal life, these moments reveal how culture takes shape through everyday experience.

#OPPOCultureChallenge

This is how the young generation discovers the rhythm of their roots, joining the global celebration of identity and tradition.

Celebrate the Moment 2025

Celebrate the Moment explores the vibrant spirit of festivals and celebrations around the world. While we deeply respect the diversity of each culture, we are inspired by the universal emotions of celebration, reunion, and joy that connect us all.

Portraits of Legacy 2024

With OPPO’s revolutionary image technology, anyone can become a champion of the world’s incredible cultures. See the authentic moments and unsung heroes of culture, documented by Jerome and our community.